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This is my second blog

This is my second blog!
I must ALWAYS check "BLOG" in the Categories section to make it show up on my blog page. 

We free promotional product entrepreneurs to boldly focus on business with a well-run engine behind them, to build a business with well-funded confidence, and grow the business with advanced technology and digital fluency.

The Corona Virus & The Impact on Import Promotional Products

Everyone knows a huge part of the branded promotional product and apparel industry relies on goods made in China. Many of our clients have asked how the Corona Virus will impact inventory. There is really no firm answer until more is known. Some key issues and questions we reported on back in February are still unknown:

  1. Scientists are still trying to confirm how the virus spreads and just how far reaching it will spread globally.

  2. How long it takes its labor force to be able to safely return to work. Many factories are on complete shut down since workers are unable to travel, or are beyond capacity to fill demand for certain goods.

  3. What type of backlog will be created for goods and services.

  4. What the global impact will be economically and will this result in a recession.

 

In recent weeks, the spread of the virus has now infiltrated most countries around the world and the United States is just beginning to feel the impact. Panic buying of health and anti-bacterial product is rampant.   

-          Public events are getting cancelled or limited to the number of attendees allowed

-          Travel plans are being changed or cancelled.  Travel restrictions are being implemented on a daily basis here in the U.S., and abroad with some countries closing travel to and from their region.

-          Non-profit organizations are concerned about donations and funding

-          Manufacturers and transportation companies are doing contingency planning for potential reduction in the available work force.

-          Healthcare services such as clinics and hospitals are predicting shortages in available space, and first reposonders (police, fire, paramedic services, skilled nurses) are also gearing up for shortages.

 

We’ll all get through this.  It’s a matter of being thoughtful and mindful – and a lot of hand washing.  (Don’t forget to clean your cell phone and TV remote – contact us for the next availability of sanitizing wipes branded with your logo!)

 

Kris Belveal

Identify Advertising



2025 Brand Impressions Landing Page

2025 Brand Impressions Catalog

Our 2025 Brand Impressions Yearbook is here! Packed with the best promotional products and creative ideas, it’s your go-to resource for creating meaningful brand experiences.

Have you ever wondered how promotional products can enhance your brand strategy?

Whether you’re building stronger customer loyalty, creating memorable event giveaways, or recognizing and rewarding employees, we have what you need to make your brand unforgettable. Take a look!

2025 Brand Impressions Promo Yearbook

Inside this catalog, you’ll find “classes” of standout items, each earning its place in the spotlight with titles like “Most Likely to Represent Your Brand in Style,” “Best All-Around Employee Gift,” and “Customer Favorite.” Whether you’re planning your next tradeshow, rewarding top performers, thanking loyal customers, or creating giveaways your audience will actually use (and love), we have you covered. Turn the page and discover how your organization can incorporate promotional products into your brand experience.

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2025 Brand Impressions Catalog
Community Engagement

Community Engagement

From items that are “Most Likely to Spark Community Spirit” to products that “Make a Difference in the Neighborhood,” you’ll find everything you need for your organization to demonstrate your commitment to making a positive impact in your local community.

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Culture Building & Employee Engagement

Culture Building & Employee Engagement

Whether you’re looking for items “Most Likely to Represent Your Brand in Style” or “Best All-around Employee Gift,” the items in this collection can be used at the office, out in the community, or while attending industry events.

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Customer Loyalty & Appreciation

Customer Loyalty & Appreciation

From gifts that earn the title of “Customer Favorite” to products “Most Likely to Wow and Delight,” these items will help you show your appreciation in memorable ways.

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Employee Recognition

Employee Recognition

From “Best All-Around Employee Gifts” to items “Most Likely to Spark Team Spirit,” you’ll find everything you need to celebrate success and build a culture where recognition is the rule, not the exception.

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Events & Meetings

Events & Meetings

From items “Most Likely to Wow at a Tradeshow” to those “Most Likely to Be the Talk of the Event,” you’ll discover products that will help you connect with your audience at your next event.

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Marketing Campaigns & Brand Awareness

Marketing Campaigns & Brand Awareness

Every great marketing campaign starts with creativity, and the products in this section are “Most Likely to Boost Brand Awareness” and “Most Likely to Make Your Message Stick.”

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Onboarding & Recruitment

Onboarding & Recruitment

Every successful recruiting strategy begins with making a memorable first impression, and the products in this section are “Most Likely to Attract Top Talent” and “Most Likely to Inspire Lasting Engagement.”

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Seasonal Promotions

Seasonal Promotions

From items “Most Likely to Make the Perfect Back-to-School Gift” to “Best for Kickstarting Summer Fun,” you’ll find products to include in your seasonal promotions.

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